Do you have extra stuff you want to sell? Are you too busy for a garage sale and don’t want to mess with eBay? Did you know there’s an easier way to turn your extra stuff into cash? Selling your stuff on Facebook is a great solution.
I’ve been selling things on Facebook groups for about three years. In the past two months, I’ve earned about $300 over a combined six hours just by selling the things at home we no longer need.
I’ve managed to sell more than 60% of the items I list on Facebook by following a few guidelines. Here’s 12 proven and tested steps to selling your stuff on Facebook.
Disclosure: This post may contain affiliate links; read more here.
Pin this for later!
1. Find Buy/Sell/Trade groups on Facebook
Before you start selling your stuff on Facebook, you need to find groups. At this point, I have NOT used Facebook Marketplace. I prefer local groups.
First, search on Facebook for buy/sell/trade groups and your area. For example, I searched “Tigard and Buy/Sell/Trade” on Facebook and joined the groups in the photo above.
Beside joining groups in my community, I joined in neighboring towns. Some buyers are willing to travel for a great deal or they work and live in different communities.
Request to join several groups that include items you’re selling. I’m a member of six groups. Some groups are focused on adults and others are focused on children. You might find specialty groups in your area.
Make sure to read all the rules and see if you agree with them and understand them. Reach out to the admin or moderators if you have any questions about the rules.
Once you’ve joined the group, check out the posts to see how things are done. Get a feel for the vibe and see how responsive the moderators are to problems.
2. Gather Your Items to Sell
The next to selling your stuff on Facebook is deciding what you’re going to sell. First, decide on your strategy. Are you looking to only sell big items like outgrown baby and kid gear or furniture? Or are you willing to sell a lot of little things? I’m fine with selling lots of low priced items like I were having a garage sale.
Spend 20 minutes or an hour wandering your house to gather all the things you’d like to sell. Look for the high-quality stuff to sell first.
Appearance is critical. I use Mr. Clean Magic Erasers all the time to clean of shoes or gunk on dishes, housewares, or toys. Spend time dusting the items or washing mud off boots. Two minutes of cleaning could earn you a big return.
Focus on selling in-season items. Out of season items won’t sell as quickly, if at all. For example, sell outgrown rain boots in September and lightweight cotton PJs sets in May.
3. Gather Your Supplies to Sell on Facebook
One of things I love about selling on Facebook is the start up costs are low. I also do consignment sales 1-2 year but the supplies are more expensive there (hangers, tagging gun or safety pins, and cardstock and ink).
Nonetheless, there are a few supplies you really need to make this easier.
- Mr. Clean Magic Erasers
Cleaning toys, household times, and shoes will dramatically increase your sales. Taking the time to clean it will results in higher prices and faster sales. I can’t tell you how often I see comments like “This needs to be washed” in sales posts. It doesn’t build trust with a potential buyer to have a dirty item.
You’re going to need to stay organized so grab a clipboard to keep track of your sales.
- Printable Sales Trackers
Print out this FREE sales tracking worksheet to stay on top of the details about your sales. Organization is key!
- Post-it notes
Don’t skimp and buy cheapy post-its that won’t stick to your bags. Then you’ll need to tape a note to the bags as well and that’s a pain!
- Plastic or paper bags
Just reuse whatever bags you have around the house to
It’s easiest to have your buyers put their cash in an envelope to leave for you.
4. Create Lots of Similar Items
I have tons of success organizing my items into lots. For example, I recently gathered some coloring supplies for adults and sold it as a lot for $4.
Look around your house for like items: a specific size of children’s clothing (like the 3t pajamas featured in the photo above), a bunch of baby bottles, a set of dishes, a stash of new office supplies, or unused toiletries. Sell them together as a low-priced lot.
5. Identify the Quality
People will look for you to be specific about quality in your Facebook listing. You must be specific with stains, holes, or damage in your listing description. You can see in this post I said this Melissa and Doug burrow bunny was EUC (excellent used condition) because my son barely played with it.
Be ruthless. Ask yourself, “Would I pay for this?” No one wants a stained onesies or heavily used towels. If it’s really trash, save yourself the time and throw it away.
There is a lot of short-hand in the posts but generally you can rate your condition as Like New, Excellent Used Condition (EUC), Very Good Used Condition (vGUC), Good Used condition (GUC), or simply used condition.
6. Take Excellent Photos
This is perhaps the most important reason that things don’t sell. You must have good photos.
Find a spot in your house with good natural light and create a neutral background. I’ll use my dark wood coffee or dining tables or the solid gray quilt on our bed. It your light is bad and your backdrop distracting, people will scroll right past your stuff.
This bunny jacket was SUPER cute and didn’t sell on Facebook (I did sell it through consignment sales). The photo was shot in poor light and the shadows make it look bad.
Shoot your photos with your back to the light. Check for glares and shadows. Then crop your photos.
7. Price Correctly to Sell Your Stuff on Facebook
The next most important factor for selling things is a competitive selling price. No one is going to pay $15 for a used Carter’s raincoat or for some beat up Barbies. Look at the groups you’ve joined and see what items are selling. Check out their prices.
In my experience, items priced $10 and under seem to move the best on these groups. Unless you’re in a specialty group for a high-end product or retailer, these are not consignment stores. These groups are garage sales so price accordingly. When in doubt, price low.
I will often take a screen shot of my product from an online retailer like Amazon or Target to show the new price. If it’s new with tags or in packaging, I’ll list it for 50-60% off. If it’s used, I’ll list anywhere from 60-90% off depending on condition.
For example, this Melissa and Doug Noah’s Ark set was $25 on Amazon and I sold is for $10. It was in like new condition so I priced it at 60% off. It sold within 3 days of listing.
8. Put a Time Limit on your Facebook Sales
Check the rules in your group but most groups say if your item hasn’t sold with two-four weeks, you need to delete your post.
At that point, make a decision to either improve your photos and/or reduce your price or to just donate your item.
Remember, just because it hasn’t sold doesn’t necessarily mean it’s not good stuff. It means it didn’t find the right buyer. It’s better to get it out of your house.
9. Meeting vs Porch Pick Up
Before you write your posts, you need to decide if you will meet up with your buyer in public or do porch pick up. Porch pick up means you set the item out on your porch and the buyer leaves the cash.
I have all my items porch pick up. First, I don’t have super expensive items for sale so I’m not concerned about the risk of it being stolen. Second, I figure if I were having a garage sale, I’d give out my address to the general public so that isn’t a concern for Kyle and me either. Third, I only sell in groups where there is an engaged admin.
For porch pick up, I only Facebook message the buyer my address after I confirm the price and they confirm a date and general time of day (morning, afternoon, or evening).
I’ll set the item out in a grocery bag with post-it note with the buyer’s name and the amount they owe. Then I ask them to leave the cash under my door mat.
Note: don’t directly write on the bag – use Post-it’s. Once a seller’s marker bled through onto clothes I bought for my child.
When I have multiple buyers on the same day, I will leave an envelope attached to each bag with scotch tape. I ask the buyers to leave the cash inside their labeled envelope under my door mat so the cash doesn’t get mixed up.
10. Method of Payment
I only accept cash for my items. I like collecting the cold hard cash in a plastic wallet. I find that physically setting it aside for a specific spending goal makes me more motivated to declutter and make sales.
This year, I’m saving all the money I earned to pay for part of a trip on our 19 for 2019 list.
Kyle and I don’t have Venmo or Pay Pal set up. If you have Venmo or pay pal, feel free to specify in your posts that you’ll accept those.
11. Batch to Sell on Facebook
Batching is the only way I find this to be a good use of my time. At minimum, I will only sell on Facebook when I have a minimum of 5-10 items to sell and can group the tasks together (or batch them).
I batch by spending 20-30 minutes gathering a bunch of low priced items around my house and cleaning them so they are ready to sell.
Then I’ll spend 15 minutes and take the photos of those items all at once.
Next, I will sit down to write all the listing posts all at once in 30 minutes. When I write all the posts at once, I can cut and paste the information that I put in standard in each post: smoke and pet free household. Porch pick up in Tigard. Cross posted.
Batching equals efficiency. If I’m going to make about $20-50, I want to use my time efficiently.
12. Cross-Post Your Items
You want to get your items in front of as many buyers as possible, so you should cross post. That means post in several different groups.
In the image, you can see I cross posted Salt Water Sandals in four different groups. They sold on the second day after I posted them.
Make sure to note in your item description that the item is cross-posted.
Stay Organized Selling On Facebook
When you sell multiple items, it can be a lot to keep track of. That’s why I create a Facebook Buy/Sell Group Tracking printable.
Then note when it is sold and the pick-up date. Write a note on your calendar, in your planner, or in an app on your phone to remember to either place the items out in a bag for porch pick up or to meet in a public place.
Recapping Selling Your Stuff on Facebook
Here’s the bullet points for selling your stuff on Facebook:
- Find Buy/Sell/Trade groups to join.
- Gather your items to sell.
- Gather your selling supplies.
- Organize low-priced items into lots.
- Identify the quality of the items (EUC, VGUC, GUC)
- Take excellent photos.
- Price well (err on the low side).
- Limit how long your stuff will be posted – then just donate it!
- Choose how the items will be picked up.
- Chose your method of payment.
- Use batching for efficiency.
- Keep track of your sales with a free printable sales tracker.
Selling your stuff on Facebook is pretty easy once you get started. So get to work gathering you items, getting them clean, and taking some good photos. Price low, type out some posts, and turn your unwanted stuff into cash!
You can get the free printable here.
What questions do you have about selling items on Facebook?